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This seminar is designed for the spa owner/director/manager, sales and
marketing professional, practice manager and office administrator looking
for in-depth training on how to bring continued success to their business.
Register for this class and earn 8 Continuing Education Hours*
See details below. |
Purchasing a ticket to the Advanced Business Seminar includes one day
admission to the IECSC exhibit hall, Spa Business & Wellness, Makeup,
Medical Spa and Product Focused Education |
| ADVANCED PRICING: $275 | After February 23: $375 |
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| 9:00am – 5:00pm |
| Bryan Durocher – President, Durocher Enterprises & Essentials Spa Consulting |
Operating any type of business is rewarding and comes with many risks. Within the spa industry it is even more magnified due to equipment, product costs and tight margins. Understanding the process of running a spa is critical to long term business success. Learn how to define your purpose for designing spa services, creating an extraordinary experience for the spa guest, spa mission
and spa theme. |
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Bryan will discuss: |
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• Budgets & Service Design |
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• Defining Retail Spa Culture |
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• Marketing & Promotion |
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• Global Trends - First Look Exclusive |
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• Staffing Structures |
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• The Extraordinary Client Experience |
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This program is a must for any spa professional that wants
unlimited income potential and wants to run a business
successfully. |
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