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| Join me at IECSC FLORIDA! |
I am teaching two classes at IECSC Florida — the largest
spa and wellness show in the southeast! The event will
feature 200+ exhibitors and a conference program
designed to grow your career. |
| Register for my Advanced Education Workshop — designed for the spa owner/director/manager or office administrator looking for in-depth training on how to bring continued success to their business. |
I am also teaching a Spa Business & Wellness class, which
is free with your paid daily exhibit hall admission. |
| Exhibit hall admission: One Day: $50 Two Day: 100 |
| I hope to see you there! |
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| The Tech-Touch Connection |
At least for now, robots cannot perform massages or facials, we still
need humans. But there are numerous new developments in technology
that can impact your spa business in many positive ways, whether
through higher client satisfaction, more efficient delivery of service
or methods to engage with clients both within and beyond the treatment
room. This session will explore the current trends and options that could
be utilized to produce better financial results, reduce workload or
create new revenue streams for your spa business |
| register |
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Retail Reality Check – How to Boost Your
Bottom Line and Wow Your Guests |
You’ve had the vision, created a beautiful spa facility, and hired the staff, and
now comes the challenge: developing consistent demand for your services
and products. Between juggling print, radio, social media, direct mail,
e-blasts and internal promotions, it can be difficult to know where to start,
how much to budget and what results to expect. We’ll walk through
a step-by-step process to firm up your brand strategy, ensure your
differentiation and build the team that will help you fill treatment rooms
and create loyal clients and staff members alike. You’ll leave with a clear
plan and tactics to ensure its success. Workbook will be provided |
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