WHY building and keeping the right audience matters WHAT content will best engage your audience– plus tips on how to curate and create HOW to maximize measurable results of your social and digital investment NINA KOVNER, Passion Squared RODNEY CUTLER, Owner, Cutler Salons GERARD SCARPACI, Hairbrained.me SPONSORED BY: 7/27  Fall In Love With Online Reviews 8/15  Becoming a Social Salon 8/25  The Power of Email Marketing 9/15  Building Your Digital Tool Box 9/25  Anatomy of an Effective Website

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